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Westpac Stadium - Sky Stadium NZ
CASE STUDY - STADIUM AND EVENT PARKING
Wellington New Zealand
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This is a paragraph. Writing in paragraphs lets visitors find what they are looking for quickly and easily.
This is a paragraph. Writing in paragraphs lets visitors find what they are looking for quickly and easily.
Background
Sky Stadium (formerly known as Westpac Stadium) in Wellington, New Zealand, frequently encounters parking issues during major events. The limited on-site parking can quickly fill up, causing significant congestion and delays for attendees.
Objectives
To enhance parking operations and elevate the customer experience at Sky Stadium, the venue will implement CDS's advanced parking management software solutions, iPark and PARKi. These technologies will streamline real-time monitoring of parking spaces and automate entry and exit processes, reducing congestion and wait times.
Improve Parking Efficiency
Reduce congestion and streamline the parking process.
Enhance User Experience
Provide a seamless and user-friendly parking experience for students, staff, and visitors.
Simplify Permit Management
Automate and digitize the permit application and management process.
Data-Driven Decisions
Utilize data analytics to inform parking policy and infrastructure decisions.
Solutions and Implementations
To enhance parking operations and elevate the customer experience at Sky Stadium, the venue will implement CDS's advanced parking management software solutions, iPark and PARKi. These technologies will streamline real-time monitoring of parking spaces and automate entry and exit processes, reducing congestion and wait times.
Solutions
Software Integration
iPark and PARKi was customized to meet the specific needs of Sky Stadium and integrated into its existing infrastructure. Key features of iPark include:
- Automated Entry and Exit: Installation of automated barriers with license plate recognition (LPR) technology to streamline entry and exit processes.
- Real-Time Space Availability: Sensors and cameras in parking lots to provide real-time data on available spaces.
- Online Reservations: An online platform for passengers to reserve parking spots in advance.
- Mobile Payments: Integration of various payment options, including mobile payments through the iPark app.
- Dynamic Pricing: Implementation of a dynamic pricing model to optimize revenue and manage demand.
Enhanced Customer Support
- Customer Service Portal: An online portal for customer inquiries and support.
- In-App Assistance: Features within the iPark app to help users navigate and manage their parking experience.
Data Analytics and Reporting
Analytics module was implemented to provide comprehensive data on parking usage, revenue, and customer behavior. This includes:
- Usage Patterns: Analysis of peak usage times and space utilization rates.
- Revenue Tracking: Detailed reports on revenue generated from parking fees and fines.
- Customer Feedback: Collection and analysis of customer feedback to inform improvements.
Implementations
Stakeholder Engagement: Meetings with airport management, staff, and frequent travelers to understand their needs and expectations.
Technical Integration: Collaboration with The Rialto's IT team to integrate iPark with existing systems and infrastructure.
Pilot Testing: A pilot phase in one parking lot to test the system, gather feedback, and make necessary adjustments.
Full Deployment: Gradual rollout of iPark across all parking facilities at The Rialto, supported by user training sessions and promotional campaigns.
Ongoing Support: Continuous technical support and system updates based on user feedback and technological advancements.
Results
Improved Parking Efficiency
Reduced Congestion: Automated entry and exit systems reduced wait times and congestion, particularly during peak travel times.
Optimized Space Utilization:
Real-time data on space availability allowed for better distribution of vehicles, increasing overall utilization rates.
Enhance User Experience
Convenience: The PARKi app provided a convenient and stress-free parking experience, with 90% of users reporting higher satisfaction.
Advance Reservations:
Online reservation capabilities gave passengers peace of mind, knowing they had a guaranteed parking spot.
Automated Operation
Efficiency Gains: Automation of entry, exit, and payment processes reduced the need for manual intervention, freeing up staff for other tasks.
Reduced Errors: Automated systems minimized errors associated with manual processing, improving overall accuracy and efficiency.
Data-Driven Insights
Informed Decisions: Data analytics provided insights into parking patterns, informing infrastructure investments and policy adjustments.
Revenue Management:
Improved revenue tracking and management from parking fees and fines.
Conclusion
The implementation of iPark and PARKi at Sky Stadium significantly enhanced parking management and customer satisfaction. By leveraging advanced technology and data analytics, the airport optimized its parking operations, reduced congestion, and provided a seamless experience for passengers. The success of this initiative demonstrates the potential for technology-driven solutions to address common challenges in airport parking management.
Sky Stadium continues to work with CDS to explore new features and improvements, ensuring that the parking experience evolves with the changing needs of its passengers.
